Cape Town Tourism Sector Remains Stable Amidst Tough Economic Times

Posted on January 15, 2009

According to the latest research conducted by Cape Town Tourism in the first week of January 2009, accommodation figures across Cape Town reflect a levelling out of visitors over the peak season.

The decreased petrol price as well as a weak rand in comparison to overseas currency led to many South African’s enjoying a national holiday instead of going abroad. Cape Town remains a favourite domestic leisure destination with many South Africans visiting the Mother City over the festive season. Feedback from the industry and major attractions indicate that domestic arrivals are on par with that of last year.

Cape Town continues to remain an authentic, value for money destination and was recently selected as one of Fordor’s Top Ten destinations to visit in 2009. This was based on the excellent value for money it offers.

Added benefactors to a healthy year-round visitor economy are the many events and conferences, happening in and around the City. Cape Town’s reputation as a top host city for major events, large conferences and business meetings helps to establish a more sustainable year round tourism industry. Balancing our strength as a leisure tourism destination with our unique business tourism and events offering will become increasingly important.

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